For those that are short on time, chunk your time into working on only one of the following at a... (
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For those that are short on time, chunk your time into working on only one of the following at a time:
- Focus on your existing contacts (Prospect, Customer, Raving Fan) and build a plan and policy to manage and organize current and future contacts. This can be done by your or someone you assign in your organization.
- Think about what you want to say to the various types of relationships you have (Prospects, Customers, Raving Fans). Think about what you want them to learn or to know. Start with breaking these down into 1 - 3 paragraph communications. It's easy for you to write and quick and easy for them to understand.
- Communicate these messages to your relationships based on the type of relationship you have with them. Communicate based on relationship or value they are looking from you.
You might be able to do this in a few hours, a few days or a few months. But your ROTI (return on time investment) will grow existing business and nurture future business.
Know you need to do better at managing your contacts, providing the right content for the right contact and want to communicate better but just don't seem to get around to it? Contact us to see how you can evolve in 90 days or less.
