Some Reasons People fail at growing their existing business and new contacts: There marketing strategy is based on two methods:... (
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Some Reasons People fail at growing their existing business and new contacts:
- There marketing strategy is based on two methods:
- the “roundtuit” method
- Spray and Pray
- They have no reliable way to generate leads.
- They have no reliable method to capture and follow up on leads.
- They can’t articulate their value proposition to a client.
- They can’t articulate why a prospect should hire them over all the other options available.
- They completely wing the sales process.
- They try to sell everything to everyone.
- They expect everyone they talk to buy today. Everything is a “hunt and kill” vs “farming and harvesting” where the law of the harvest is based on planting seeds, nurturing the seed, weeding the seedling, watering and fertilizing the seedling/plant and than harvesting the plan. ”I am content to be the one who just plants the seed and not necessarily the one who will reap the harvest.”
